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"This training class was ABSOLUTELY FANTASTIC! It
was by far, the BEST
training I have received. I thought it was sort of silly that we 'demo
guys' were going to be trained on how to be 'web-demo guys.' I
am now leaving this course with an entirely different attitude. The training
gave me assistance where I needed it most."
- Sales Consultant, Oracle
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iDemo:
Winning Online Product
Demonstrations
As geographic boundaries expand and shift, globally
deployed organizations are finding new ways to reach customers and manage
costs at the same
time by using online technologies. The product demonstration is one of
the most challenging segments of the sales process: trust must be built
during the process of demonstrating the product. This work provides
the skills to capture attention, build rapport and demo the product online.
Organizations
like Oracle, PTC and Microsoft have used iDemo to motivate their organizations
to better leverage the Internet for product demos.
iDemo gives participants an entirely new set of skills
which enable them to engage online audiences via electronic media. Participants
learn how to dramatically open demos; maintain audience interest, create
suspense through probing, building and segues, and to use voice and
listening
for effective online communication. iDemo is a proven training tool
for sales consultants, engineers or any employees who give online demos.
The results of this work:
- Make
online demonstrations a successful part of the sales process
- Enhance
communication and collaboration by better relating to customers online
- Create greater customer satisfaction by catering to the customer's
expectations in online demos
- Move the sales cycle
forward by quickly engaging with customers and creating influence
Specific Skills Mastered:
- Techniques
to help customers understand new technologies and processes.
- Balancing
words and images in online demonstrations for greater clarity
- Paraphrasing
to get customer buy-in
- Creating a warmer
online presence by surfacing objections and changing perceptions
- Engaging
and increasing audience attention span
Delivery: Customized formats, including
workshops, online, one-on-one coaching and consulting.
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